Chick-Fil-A Selling Logo-Laden Merchandise For The 1st Time

Thursday, December 1st 2022, 9:17 am

By: CBS News

Chick-fil-A lovers can now dress and outfit their homes accordingly. The chicken chain this week launched its first-ever merchandise collection, including an "I Heart Waffle Fries" hoodie for 60 bucks. 

The limited edition array of sweatshirts, T-shirts, coffee mugs, socks, blankets and pillow sets went on sale online on Wednesday, with prices ranging from $15 to $75. 

The made-in China products include a trucker hat for $25 and a camper mug for $22, both adorned with the message "Chicken for Breakfast."

Chick-fil-A expects the products to "sell out quickly," but plans to offer additional merchandise in 2023, the company said in an emailed release.

Chick-fil-A's foray into selling branded merchandise comes more than a year after the company started selling its signature and Polynesian sauces at grocery stores across the country.

Known for its cult-like following, the privately held Georgia company operates more than 2,400 restaurants across the country, with at least one viewed as a public nuisance for backing up traffic with its long drive-thru lines earlier in the year.

First published on November 30, 2022 / 3:34 PM

© 2022 CBS Interactive Inc. All Rights Reserved.


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