High-Tech Truck Brings NBA Finals To The World - News9.com - Oklahoma City, OK - News, Weather, Video and Sports |

NEWS

High-Tech Truck Brings NBA Finals To The World

Posted: Updated:
By Steve Shaw, News 9 - bio | email
Right now 278 million people around the world follow the NBA through social media alone. Right now 278 million people around the world follow the NBA through social media alone.
OKLAHOMA CITY -

The NBA Finals are being broadcast to 215 countries that speak 47 different languages.  To do that, the NBA is using a massive truck, with a lot of equipment and people. 

The NBA says the emergence of new technology and social media more than a decade ago caused an explosion in the NBA's world popularity.  Right now 278 million people around the world follow the NBA through social media alone. 

Matt Brabant directs the NBA's International Media.

"With the advent of digital technology, social media and Facebook, it has taken it to another level," Brabant said.

The truck is responsible for sending the NBA Finals to 215 countries around the world that speak 47 different languages.

Special Features

Desktop Radar

Know when severe weather moves into Oklahoma! Download the I-News Desktop Radar.

iPhone App

Get breaking news, weather, sports & video directly on your iPhone.

Mobile Alerts

Get breaking news, headlines, weather alerts & more on your cell phone.

Classifieds

Use our free classifieds to find the things you need or sell your items.

TV Schedule

Need to know what's on TV? Check out our television schedule.

Live Radar

ESP Interactive
Powered by WorldNow
News 9
7401 N. Kelley Ave.
Oklahoma City, OK 73111
OKLAHOMA CITY'S OWN TM
Oklahoma's Own News9.com is proud to provide Oklahomans with timely and relevant news and information, sharing the stories, pictures and loves of Oklahomans across our great state including Oklahoma City's Own.
NEWS
WEATHER
FEATURED
DIGITAL NETWORK
All content © Copyright 2000 - 2013, WorldNow and KWTV. All Rights Reserved. For more information on this site, please read our Privacy Policy and Terms of Service.