Retailers Work around Struggling Economy

OKLAHOMA CITY -- With slumping sales in the last several months, retailers are doing what they can to lure holiday shoppers.

And even with a struggling economy, some say they're seeing a good amount of customers taking advantage of the sales.

Some shoppers, like Tim and Janna Rothwell aren't wasting any time.

"We started our Christmas shopping today," Janna said. "We decided we wanted to get to it before Thanksgiving."

The Rothwells were determined to have in hand.

"We got a whole bunch of stuff bought for our nieces and everything all in one store," Janna said.

From shopping for shoes, shirts or Santa's pick of the week, everywhere you look, and it's easy to see 25 percent off here, 60 percent cut there; stores are doing what they can to lure shoppers.

"The stores are really reducing prices," Penn Square Mall General Manager Bob Landdeck said. "I see a lot of sales and I expect over the next weekend, as we get into the next big Thanksgiving weekend, there's going to be a tremendous amount of bargains in the mall."

And the bargains are saving some shoppers more than just a few bucks, try a few hundred.

"The shopping we did for our daughter and our nieces, we paid $150 when the actual price on everything was $400," Janna said.

Having a shopping plan could keep it a stress-free and happy holiday.

"It's just going to be good to miss the rush," Tim said.

Before the shopping craze gets here, there are a few tips for shoppers; make sure you wear some comfortable shoes, plan ahead and shop during off-peak hours.