Calls To Boycott Peter Rabbit Movie Over ‘Food Allergy Bullying’ - News9.com - Oklahoma City, OK - News, Weather, Video and Sports |

NEWS

Calls To Boycott Peter Rabbit Movie Over ‘Food Allergy Bullying’

Posted: Updated:
LOS ANGELES -

"Peter Rabbit" filmmakers and the studio behind it are apologizing for insensitively depicting a character's allergy in the film that has prompted backlash online.

Sony Pictures says Sunday in a statement the film "should not have made light" of a character being allergic to blackberries "even in a cartoonish" way.

In "Peter Rabbit" which was released this weekend, the character of Mr. McGregor is allergic to blackberries. The rabbits fling the fruit at him in a scene and he is forced to use an EpiPen.

The charity group Kids with Food Allergies posted a warning about the scene on its Facebook page Friday prompting some on Twitter to start using the hashtag #boycottpeterrabbit. The group said that allergy jokes are harmful to their community and that making light of the condition "encourages the public not to take the risk of allergic reactions seriously."

Kenneth Mendez, the president and CEO of the Asthma and Allergy Foundation of America, wrote an open letter to the studio Saturday asking for the opportunity to educate the company and the film's cast on the realities of food allergies and urged the studio to "examine your portrayal of bullying in your films geared toward a young audience."

The studio and filmmakers say that they, "Sincerely regret not being more aware and sensitive to this issue, and we truly apologize."

Copyright 2018 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Special Features

iPhone App

Get breaking news, weather, sports & video directly on your iPhone.

Politics

Breaking political news & the latest headlines from the state capitol & D.C.

Radars

See where weather is happening using our live interactive radars.

Technology

Spend your money wisely with reviews of new tech gadgets & the latest news in technology.

TV Schedule

Need to know what's on TV? Check out our television schedule.

Live Radar

WARN Interactive
Powered by Frankly
News 9
7401 N. Kelley Ave.
Oklahoma City, OK 73111
News9.com is proud to provide Oklahomans with timely and relevant news and information, sharing the stories, pictures and loves of Oklahomans across our great state.
All content © Copyright 2000 - 2018 KWTV. All Rights Reserved. For more information on this site, please read our Privacy Policy, and Terms of Service, and Ad Choices.